Phone books and yellow pages are nearly extinct, texting and e-mail are the most common
ways of communication, and Google has become a bona fide verb. It’s obvious our world is becoming more
and more technologically savvy, and your business can’t afford to be left behind.

When customers search for a service, product or piece of information, they no longer look to an
encyclopedia, newspaper or phone book, they look to the internet. That’s why it’s imperative you and your
company have an online presence, and one that serves you well and delivers tangible results.

At Cowgirl Interactive, our local search marketing services can guarantee your site will show up on search engines – when it matters. With our geographically-targeted search engine optimization expertise, customers

How Local Search Marketing Works
There are two primary methods of search engine marketing that, when done correctly, can provide positive results. The first is Pay-Per-Click advertising often referred to as “PPC.” The second is natural search optimization, which aims to optimize your website to appear in the organic search rankings of all major search engines. One does not preclude the other; these methods work in concert.

Search engine optimization is simple. While many companies can optimize your site for search and even attempt to guarantee a first-page ranking, the truth is that optimizing for search engine success is a process. It takes time, a committed effort, and responding to changes within the search environment and the introduction of new websites every day. That’s why we use a holistic strategy at website optimization, of which local search marketing and SEO are just minor parts.

Think about how local search marketing can help you, then call Cowgirl. It’s time to ride the web!

The internet allows for your public image to be shaped and changed almost instantaneously.
With the proliferation of social media sites, customer “reviews,” personal blogs, and gossip sites; your online
reputation is highly vulnerable. That’s why it’s imperative you engage both an offensive and defensive
reputation management program.

We offer both prevention and restoration services, allowing us to safeguard your online reputation
before there’s damage and repair your good name after you’ve been attacked.

For companies, negativity or slanderous remarks in customer reviews, former employee’s social media postings, news stories or on competitor’s websites can deliver a serious blow to your online reputation. Just one bad review or posting can significantly damage your company’s search results, reputation and future sales.

For individuals, personal blogs, unsavory photos, rumors or slanderous PR can affect your online reputation, likely having unfortunate effects on your professional and personal life. A damaged reputation can cause you lost business, lost revenues and, most importantly, lost respect.

Our Tools

• Microsites & URL Variations
• Social Media Sites & Blogs
• Search Engine Optimization
• Paid Search Marketing
• Press Releases & Syndicated Articles

Our Defensive Strategy
We defend your reputation by counter-acting the bad press with good press. We inundate the web with positive brand image of your company.

Using a combination of highly-searchable pages and extensive social media proliferation, we’re able to push damaging postings or websites out of search engine rankings. We can also negotiate the removal of inappropriate or unauthorized material off of websites and even launch counter-strike campaigns to ensure that you maintain your good name and reputation.

Our Offensive Strategy
If you’re highly vulnerable to online reputation damage, we’ll make sure you’re ready for the fight. With our safeguard service, we’ll create a full damage control campaign and have it ready to launch at a moment’s notice. This ensures any scandal is squashed as soon as it surfaces, allowing you to save face and keep your good name intact.